OkayCMS Home Page
You don’t get a second chance to make a first impression. That’s why we paid special attention to the homepage design. If a new visitor doesn't like what they see — they’ll leave. Many users still judge a book by its cover. That's why we repeatedly refined the homepage UI/UX with experts in this field at OkayCMS
Site header
Logo, phone numbers, search, main menu — everything is placed according to global usability standards, in familiar locations, and no element draws more attention than it should. We can confidently say we've positioned all header elements for maximum user convenience. These include: logo, account login, product catalog, main menu with subitems, site search, callback request, language and currency switch, main phone and other contacts, favorites, comparison, and the shopping cart with an item counter.
Product Catalog
The product catalog is the core of an online store. A well-organized catalog does two things: it attracts new customers and increases sales. This happens by making site navigation easy for visitors. We developed a three-level catalog with category images that lets customers quickly find the section with the products they need.
Product Page
The product page in an online store plays a decisive role. Its design, content, information structure, and optimization shape the visitor's final purchase decision. With that in mind, we built a high-converting product page to boost conversions. All key product information appears on the first screen: title, photo, SKU, rating, current price, old crossed-out price, short description, bright badges, manufacturer logo, product options, delivery and payment methods. Hover-to-zoom lets customers inspect the product in detail before buying. Adding a product to comparison is a handy feature for similar items — it shows all differences to help choose. Favorites let customers save items to return to them later.
Reviews, description and product specifications
Our system lets customers easily add reviews and comments to products. Items with reviews convert much better than those without. Specifications make products easy to find via filters, and a detailed description helps explain product benefits and improves SEO for your store.
Product listing page
Filters in online stores help visitors choose products that match their needs and improve usability. Having product filters is also a ranking factor for commercial sites in Yandex and Google. Our filters are SEO-optimized too: they let you create quality pages for low-frequency queries and generate proper SEO-friendly URLs.
Cart and Checkout
Checkout happens on a single page to avoid distracting the customer before they complete the order. Delivery and payment options are implemented according to UI/UX best practices. The cart uses Ajax, so customer data and item quantities update without reloading the page. The system can also generate discount promo codes with configurable expiration and usage limits.
