Alexander Glonin Studio has worked with LLP «Aspar Kashagan” since August 2018. Over six months of cooperation we helped this business develop a website, increase brand awareness, and boost sales. We increased its traffic by 352%. How we did it — read the case!
It’s worth noting that the site was developed in September 2018 and promotion began in February 2019. To ensure we met the set goals (increased traffic and, of course, higher sales), we conducted market analysis and performed SEO optimization of the website.
To achieve the goals, we took the following steps:
- Conducted a usability audit of the site and defined clear requirements for optimizing landing page conversion
- Built an expanded semantic core — working with more than 100 keywords.
- Conducted an SEO audit of the site and implemented technical optimization of the resource:
— optimized the site's meta tags
— implemented internal linking across site pages
— implemented microdata/schema markup on site pages
— configured pagination for pages
— Worked on the project's content component — wrote and published sales copy, actively maintain the blog, and regularly publish product reviews
— Built up a high-quality external link profile.
— Set up goals.
Traffic growth:
Changes in pages per session:
Growth in pages viewed:
Results we achieved in 4 months:
Site traffic increased by 352%
Pages per session increased by 238%
Total number of phrases the site ranks for in search results: 407
75% of keywords are in Google’s top 10
Conversion rate increased by 700%
